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Motivators Inc. Employees Earn Industry Certification

A growing number of Motivators employees are achieving their CAS certifications.

WESTBURY, N.Y., May 22, 2012--It's been a fantastic year for Motivators employees as they further their industry educations.

As of May 17, 2012, the following Motivators staff members passed their Certified Advertising Specialist (CAS) exams:

-Rachel Levin, Director of Sales and Marketing

-Anthony McNally, Director of Operations and Customer Care

-Sarah Ellis Salooja, Manager of Merchandising and Vendor Relations

-Rhonda Blum, Account Relationship Manager

The news comes just months after Kimberly Laffer, Director of Strategic Development, earned her accreditation, bringing the count of Motivators' CAS-recognized employees to a total of five. Motivators CEO, Ken Laffer, currently holds a Master Advertising Specialist (MAS) certification, an advanced designation for industry professionals.

To achieve a CAS certification, individuals must participate in 75 hours of structured, industry-approved courses and have at least three years of promotional products experience in addition to passing the exam.

Motivators staff members acquired their knowledge through attending a series of Promotional Products Association International (PPAI)-sponsored activities including trade shows, educational seminars, safety courses, and industry events. The promotional products company has proudly supported PPAI throughout the years.


Contact: Brandon Berte, 516-735-9600,


Since its founding in 1979, Motivators Inc. has been dedicated to providing innovative branding solutions for businesses. Its website,, features tens of thousands of imprintable promotional products as well as an array of marketing ideas and solutions.